Perfetti Van Melle (PVM) Sri Lanka, a confectionery company, recently announced via press release that they will be manufacturing the brand ‘Mentos’ for the first time in Sri Lanka, enabling them to offer consumers a wider range of products under the Mentos brand at affordable prices.
As a first step, consumers will be able to purchase the Mentos Mono at a lower price, the release added.
Commenting on the project, PVM Sri Lanka Country Manager Mohit Bhalla said, “Mentos has been a leading brand for PVM Worldwide and is well-accepted and omnipresent among Sri Lankans for many years. Mentos has helped people make fresh connections across all ages and social strata. The Mentos production line is the latest in Perfetti Van Melle’s significant investments in Sri Lanka. We hope that, with Mentos being proudly made in Sri Lanka, we will be able to delight Sri Lankan consumers for many more years to come.”
This milestone was marked at a recent launch event presided over by PVM Business Unit for South Asia, Middle East and Africa President Huub Sanders and PVM India Managing Director Ramesh Jayaraman. The event was also attended by other invitees and business partners, including distributors, sales personnel, company representatives and well-wishers.
Mentos is one of PVM’s most recognized brands globally, made popular in Sri Lanka in the late 90’s. First produced in 1948 in Netherlands, Mentos is currently being sold in over 130 countries.
PVM Sri Lanka has been introducing new products to Sri Lanka ever since it was established, and the installation of this new line which manufactures Mentos and Mentos Marbels, among others, is another addition to this range. Other well-established brands manufactured at PVM’s factory in Seeduwa include Centre Fresh, Centre Fruit, Centre Shock, Alpenliebe, and Alpenliebe Creamfills, the release concluded.